There are many factors to consider when starting a SEO strategy for a client as no two websites are the same, what may have worked for one site isn’t guaranteed to work for someone else’s, because there are so many variables. Working with a SEO company that is able to look at each case individually is a must there is no magic formula for all.
SEO results don’t happen over night. SEO work done today might not become visible or published by search engines, for weeks, or even months. If you have a new website then you need to be even more patient as it takes time to build authority and trust, expecting to outrank older and more established sites is unrealistic.
Start doing SEO now. The longer you leave it the further ahead your competitors will be, and therefore the harder it becomes to rank above them.
The infographic below simply explains what SEO is, why its needed and how it works, there are many aspects of SEO but this is a great intro into a complex topic.
If your website is not performing and you need SEO services to help it reach its full potential, then give me a call or drop me a line. I am based in Daventry Northamptonshire and I am able to travel if you require a face to face meeting.